We build high-performance e-commerce sites for growing brands.
A high-performance site is based on two main factors: bespoke design and efficient technical components, built on top of a flexible platform.
This gives your growing brand the ability to breathe as it continues to expand. And it gives you the ability to no longer worry about bugs, a broken site, or constrictions which appear as the business matures.
Fast growing e-commerce brands hire us for our seamless design principles, bespoke layout buildouts, and our speed of execution.
They retain us as their go-to for our knowledge of e-commerce, understanding of customer behavior, and our precise attention to detail.
Here are a few of the reasons why a fast-growing e-commerce brand may need to transform their current site:
Does your site feel out-of-place with current branding?
Most successful e-commerce brands do not start out with fully branded flows between marketing, website, and product. It makes sense—a priority for a new company is to establish proof of concept, product, and market. But as your brand starts to grow, we generally overlook the main conversion gateway (your e-commerce site), and over-develop our marketing and product branding instead. This forms a disconnect in the chain-link fence between marketing-website-product for your customers. The reason we focus on bespoke design is to make your e-commerce site timeless, so you don't need to worry about re-inventing it every single year. Instead of temporary trends and flashy (conversion-hurting) transitions, we choose to emphasize attention to detail and the way information is relayed to your customers.
Is your site lacking an ecosystem for returning customers?
When your e-commerce brand starts to grow, you begin to expand the pool of new prospects who you wish to turn into customers. As your pool grows larger, your acquisition costs start growing, and suddenly the Lifetime Value (revenue/profit) of your customers begins to matter a whole lot more. The ability to bring customers back into your ecosystem is a main point of concern for growing brands who need to remain profitable and competitive in an online landscape. One of the few ways we accomplish this is by creating automated systems on your site that bring users back into the sales loop based on their purchasing behavior, in order to have them ascend through your products.
Is your current platform limiting your ability to grow or causing issues?
A fast growing e-commerce brand needs to move quickly in order to adjust to their market and competitors. When your brand has a growing list of requirements daily, some platforms make it difficult to keep up, and end up requiring band-aids put in as temporary fixes that become permanent headaches. We follow the principles of building the right way once, so that your site is never limited by its architecture.
As you de-commoditize yourself from the rest of the e-commerce brands out there, your ability to build upon customer experience, aligned branding, and marketing flows open up dramatically, and your e-commerce site no longer limits your business from growing to the next level.
Our in-house frameworks offer an approach where we cut down on time and energy requirements from your staff. Another essential in-house framework is minimizing disruptions to the site while we work in the background in order to make sure you maintain your growth trajectory. We take the plant and move it from the pot and into the soil, so that it can continue to grow and mature.
Schedule your complimentary consultation and find out if our high-performance sites are right for your brand.
-Rich AK
